Research Reports
that get you leads
You’ve invested in a customer survey, proprietary market survey or have data on how customers use your product. But somewhere between collecting data points, extracting actionable insights, and ideating a design for your report, things get…fuzzy.
​
You’re not just looking for data points.
You want a story that gets prospects downloading, sharing, and discussing your content. A narrative that both gets you MQLs and conversions.
That’s where we come in.
What we do
We help B2B marketing teams turn raw data points into an impactful report that gets you leads, brand visibility, and bragging rights.
We start with your business goals—then reverse-engineer the research assets, formats, and copy that will help you hit them.You’ll walk away with a standout flagship report plus repurposed content that supports pipeline and positioning long after launch.
​
We are an in-house team with:
-
A lead strategist and writer
-
B2B long-form editor
-
A data analyst
-
3 designers
B2B Marketing Salary Benchmark Report
-
3400 downloads 10 days in (and counting)
-
4 industry-leading newsletter features including CXL
-
Countless podcast invites and guest appearances
CMO Buyer Intelligence Survey
This report turns survey data from 100 CMOs into a clean, contradiction-driven story that reveals the gap between marketing priorities and execution.
I worked with Wynter to shape raw responses into a report that feels strategic, not just statistical.
Storyblocks: Video Marketing Myths
-
225 downloads and counting (lifetime goal: 200)
-
Shared across LinkedIn, Instagram and Youtube by experts
-
Conversion numbers coming soon!
Choose your level of involvement
​
​
Done for you
You hand us the research. We handle the rest.
​
Ideal if your study is already in motion—or if you’re short on bandwidth and need a trusted partner to lead the full report build.
​
We’ll take it from raw data to a complete, polished report with minimal lift from your side.
​
You get:
​
-
A strategic kickoff to align report themes with your GTM priorities
-
Insight distillation and story arc development from our Head Analyst
-
Editorial direction and writing led by Bani and our B2B long-form Editor
-
Visual storytelling and layouts by our Head and Senior Designers
-
One flagship report (PDF or interactive microsite)
-
Repurposing strategy with 3–5 content assets: blog posts, social snippets, sales enablement content
-
Optional: landing page copy, lead nurture emails, and ad creative
We handle project management, quality assurance, and delivery. You stay in the loop but don’t have to steer the ship.
Done with you
We collaborate. You stay in control.
​
Perfect if you’ve got internal resources—analysts, designers, writers—and want outside direction, polish, or help with high-leverage pieces.
​
You drive the research. We help shape the story, sharpen the writing, and structure the deliverables for max impact.
​
You get:
​
-
Strategic workshops to map research themes to your content and sales goals
-
Editorial oversight on structure, angle, and insight clarity
-
Expert reviews of your in-house draft (writing, design, and layout)
-
Writing support for key sections like the executive summary or data analysis
-
A repurposing playbook with formats, angles, and distribution suggestions
-
Optional design feedback and layout templates from our design team
You walk away with a standout report and the confidence to replicate the process internally.
Who it's for
​
-
B2B marketing teams running original research for demand gen
-
Product marketing leaders who need to surface strategic insights
-
Agencies and studios producing white-label reports for clients
​
-
Content teams looking to get way more out of a single campaign